Hipper Freios

SURVEY CONFIRMS THAT HIPPER BRAKES IS LEADING THE WAY AS THE MOST BOUGHT AND REMEMBERED BRAND

Notícia 13 Oct 2023

Hipper Freios has shot to the top of the brands most commonly found among suppliers, with more than 20% more than the second-placed brand, according to the national Marcas na Oficina survey, carried out by CINAU (Central de Inteligência Automotiva) and Jornal Oficina Brasil since 2006. The index reached 48.39% market share. Hipper Freios also led for the third year in the “most remembered/trusted” item, with 37.10% of the votes.

In the seventh edition of the O Mecânico Magazine Survey, carried out in partnership with the Intelligence in Research and Consulting Institute (IPEC), Hipper Freios once again leads the way as the most frequently purchased brand, with 33% of the votes. A total of 1,071 interviews were conducted with professionals from all regions of Brazil.

“We're happy with these results, which confirm Hipper Freios' position at the top of a market that is increasingly demanding in terms of product quality, exclusive technology and the company's relationship with its customers”, said Vitor Junior, commercial manager at Hipper Freios. “The expressive figures show that we are accelerating technological excellence and service efficiency, contributing to the success of professionals in the field and guaranteeing safety for the end consumer”, he concluded.